Senior Brand Manager At Kimberly-Clark

Kimberly-Clark and its well-known global brands are an indispensable part of life for people in more than 150 countries. Every day, 1.3 billion people – nearly a quarter of the world’s population – trust K-C brands and the solutions they provide to enhance their health, hygiene, and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex, and Depend, Kimberly-Clark holds No.1 or No. 2 share positions in more than 80 countries. With a 135-year history of innovation, we believe in recruiting the best people and putting them in the right jobs so that they can do their best work. If original thinking and a passion to win inspire you, come Unleash Your Power at Kimberly-Clark. 

Primary Location: Nigeria-Flexible Location

Job Type: Senior Brand Manager

Job Description

Main Purpose

Developing, managing & sustaining a profitable brand/brand portfolio for the Nigerian market

Main Responsibilities

  • Provides input into the brand strategy review (situational analysis)
  • Developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives
  • Managing Integrated Marketing Plan (IMP) & resulting commercial programmes
  • Managing new product introduction (NPI)
  • Develops appropriate consumer & shopper insight and ensures insights, channel & POP opportunities are incorporated into all strategies and plans
  • Manages the research process where appropriate
  • Delivers agreed brand, channel targets, and profitability
  • Responsible for gathering and analyzing competitor information and developing activities to counteract anticipated competitor plans
  • Tracks, analyses and evaluates all brand and trade initiatives to ensure business results are achieved and brand equity is maintained
  • Develop & updates generic planograms and looks of success aligned to brand strategy
  • Ensures communication to all relevant stakeholders during projects
  • Manages day to day interactions with agencies and assists with evaluation
  • Ensures that all business management standards, processes, and procedures are applied and adhered to in all activities
  • Effective management of A&P budget
  • SBM’s guide and develop skills base of JBM’s and BM’s where appropriate

Qualifications

  • 3 yr bachelor’s degree/MFSA Diploma
  • 3 years continuous job experience, which should include an excellent understanding of or experience in Marketing and Sales, Finance & Category management
  • Proven track record of delivering business results

Global VISA and Relocation Specifications:

For the expansion of business in Nigeria

Apply

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